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Electroland rewards winners of “Aky3de3 Kese3 Promotion”

Electroland Ghana has rewarded winners of“Aky3de3 Kese3 Promotion”on Valentines Day.

“Aky3de3 Kese3 Promotion” which rolled out in October 2024 is a customer loyalty reward programme aimed at rewarding customers.

So far, about 2000 customers have been rewarded since the roleout in Ocotber.

The ceremony held at the headquarters of Electroland Ghana on the ring road saw about 55 lucky customers win various prizes.

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Speaking at the ceremony, held last Friday, Adiza Ibrahim, Head of Marketing and Media Relations said, they have received a lot of support since the inception of business in Ghana and against this backdrop, this is one of the many ways to express their appreciation.

She was optimistic this would add value  to their customers and make their bond grow even stronger.

According to her no matter what one buys, they stand the chance of entering into the promotion, adding that it is transparent.

The flagship Customer reward scheme dubbed“Aky3de3 Kese3 Promotion” which rolled out in October 2024 is a customer loyalty reward programme aimed at rewarding customers who anything regardless the amount.

This scheme which is approved and regulated by the National Lottery Authority NLA and Caritas offers every customer from across Ghana the opportunity to enter into a weekly pr a monthly draw simply by buying anything starting from small kitchen appliances such as iron, kettle, blender and they will be lucky winners of big appliances such Television, Air conditioner, washing machines, gas cookers, freezers, computers, mobiles phones and more.

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Since the introduction of this promotion, customers all over Ghana get to win a thing a two from the four weekly draws and one monthly draw at the end of every month.

 By Edem Mensah-Tsotorme 

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 GJA commits to fighting ‘galamsey’

Albert Kwabena Dwumfour addresing the media

The President of the Ghana Journalists Association (GJA), Mr Kwabena Dwumfour, has expressed the association’s com­mitment to the fight against illegal mining, known in the local parlance as ‘galamsey.’

According to him, the association was worried that forest reserves, wa­ter bodies and farm lands were being destroyed and degraded, all in the name of gold mining.

He said this when he addressed a press conference on issues affecting the nation and welfare of Journalists.

The GJA president indicated that in the mining communities, law and order were crumbling with impunity, with associated human right abuses, adverse and forced possessions of individual lands and farms while the decentralised administrative arms of government and traditional authori­ties seem to be helpless.

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Turning his attention to assurances given by President John Dramani Ma­hama to fight illegal mining, the GJA President stressed that those assur­ances were welcomed, but urged the President to honour them.

“We welcome the assurances and commitment of President Mahama to­wards the fight against galamsey and it is our prayer that he will not relent or give up but honour his promise of stopping illegal mining in the coun­try,” Mr Dwumfour emphasised.

He pledged the GJA’s support for the government in curbing the men­ace.

“We reiterate our condemnation of all illegal mining activities and demand urgent steps to be taken to tackle the issues head-on. There should be strict enforcement of all mining laws and regulations with­out any concessions, as well as the imposition of maximum sentences on offenders. This is a reliable approach to addressing this issue,” Mr Dwum­four added.

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“The GJA urges the media to maintain the galamsey issue at the forefront until the menace was eliminated. As indicated in previous press conferences, we will not stop highlighting the issues until Galamsey stops,” he urged.

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 GJA executives call on The Spectator Editor

• Mrs Georgina Naa -Maku Quaittoo (fourth from left) with Mr Albert Dwumfour (fourth from right). with them are Miss Jemima Kuatsinu, a reporter with the Spectator (left) and executives of the GJA
• Mrs Georgina Naa -Maku Quaittoo (fourth from left) with Mr Albert Dwumfour (fourth from right). with them are Miss Jemima Kuatsinu, a reporter with the Spectator (left) and executives of the GJA

The National Executives of the Ghana Journalists Association (GJA) last Thursday paid a cour­tesy call on the Editor of The Spec­tator, Mrs Georgina N. M Quaittoo in Accra.

The meeting discussed the welfare of journalists and ways to improve their living conditions and challenges facing major media houses including the New Times Corporation (NTC), publishers of The Spectator and The Ghanaian Times newspapers.

The president of the GJA, Mr Albert Kwabena Dwumfour, hinted that the executives of the association will meet the President, John Dramani Mahama, to discuss a few matters in the media industry.

According to Mr Dwumfour, at an earlier engagement with the Presi­dent, he demonstrated his commit­ment to improve the living conditions of journalists and ensure that state-owned media houses were well-equipped.

“So we have come here to know at first hand some of your challenges in terms of production, attrition rate, and the form of support you need from the government,” he said.

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He said it was common knowledge that, in recent times a lot of the corporation’s staff had resigned while others are furthering their education.

He indicated that the challenges facing the state-owned-media houses were common after touring the Ghana News Agency (GNA), Ghana Broadcast­ing Corporation (GBC) and Graphic Communications Group.

Mr Dwumfour asked the Editors of the Ghanaian Times and The Spectator to present a paper on challenges con­fronting the corporation and support needed from government “to bring the corporation back to life.”

Responding, Mrs Quaittoo said the challenges affecting the corporation were numerous, saying, for over 30 years, the corporation had not re­ceived any support from governments.

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She explained that the corporation pays itself, saying “if we don’t gen­erate enough revenue then workers salary will delay.

Mrs Quaittoo also said retooling the corporation is also a major challenge.

She said due to the challenges confronting the corporation, most of the staff have resigned leaving the newsrooms virtually empty, while some subscribers are also not paying on time.

Present at the meeting were the GJA Vice President, Linda Asante Agyei; General Secretary, Kofi Yeboah; Public Relations Officer Rebecca Ekpe; Organising Secretary Dominic Hlordzi and Treasurer Audrey Dekalu.

 By Jemima Esinam Kuatsinu

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