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Okyeame Kwame’s “No Competition” Becomes Focus of Academic Study at UniMAC

Ghanaian music icon Okyeame Kwame’s song “No Competition” featuring Kuami Eugene has become a subject of academic study at the University of Media Arts and Communication-Institute of Journalism (UniMAC-IJ).

 As part of the African Anthropology course, lecturer Daniel Obeng Acquah incorporated the song and its music video to examine the integration of African cultural elements in contemporary media.

The lecture, titled “Exploring African Culture Through Music,” highlighted the significance of “No Competition” in portraying Ghanaian traditions and identity.

 Okyeame Kwame provided an analysis of the cultural motifs embedded in the song and video, underscoring their educational value. “Using art as a medium for cultural expression allows us to preserve and celebrate our heritage,” he explained to the students.

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Students at UniMAC-IJ explored the song’s vibrant depiction of African themes, discussing its potential as a cultural teaching tool.

 Sandra, a student in the course, noted, “Studying ‘No Competition’ in an academic setting opened my eyes to the depth of cultural storytelling in music. It’s fascinating how Okyeame Kwame integrates traditional elements into his art.”

Prince, another student, reflected on the educational impact of the session. “Analyzing the cultural references in Okyeame Kwame’s work made me appreciate how music can be a powerful medium for cultural education,” he remarked. “It’s inspiring to see our own heritage represented so thoughtfully in contemporary music.”

Lecturer, Department of Integrated Social Sciences 

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(Introduction to Africa and World development)Daniel Obeng Acquah emphasized the importance of incorporating modern cultural works into academic studies to engage students and enrich their understanding of African heritage.

 He stated, “Integrating Okyeame Kwame’s ‘No Competition’ into our curriculum bridges the gap between traditional studies and modern media, offering students a practical example of cultural representation in today’s world.”

Dr. Daniel Odoom, Dean of the Faculty of Integrated Social Sciences, praised the initiative, highlighting the relevance of studying contemporary cultural artifacts in academia. “Okyeame Kwame’s work provides valuable insights into the ways modern music can reflect and promote African culture,” Dr. Odoom remarked.

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 6th edition of Miss Golden Stool beauty pageant launched

 Season six of the Miss Golden Stool beauty pageant has been launched with a call on stakeholders to give contestants the necessary support.

The contestants, representing the various Akan regions are, Akua, Aba, Maafia, Nana, Akosua, Arhinma, Asor Serwaa, Akyia, Frimpo­maa, Adomah, Maafia and Pokuah.

The Miss Golden Stool beauty pageant is aimed at projecting Akan tradition and pro­tecting the country’s cultural heritage.

Speaking to The Spectator, the founder, Sally Akua Amoakowaa, said they were start­ing with 13 contestants from the various Akan regions.

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She promised patrons of an extraordinary show throughout the weeks.

According to her, the winner would embark of a project to impact society in addition to a car.

Against this backdrop, she charged the traditional leaders and everyone to give the contestants the necessary support to achieve their goals.

Additionally, she advised the contestants to put up a good show on a weekly basis to get the needed support from viewers.

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Akua Amoakowaa added that the pro­gramme commences from now to December 18, airing on Adom TV at 8pm every Sunday.

 By Edem Mensah-Tsotorme

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 ‘Hey Diamond’ to shape dreams of young ladies -Adiza Ibrahim

Adiza Ibrahim3

After six years of research and compilation of personal experiences among others, entrepreneur and Head of Media Relations and Marketing at Elec­troland Ghana, Adiza Ibrahim, has launched her book titled ‘Hey Diamond.’

The book has 17 chapters spread across 179 pages and aims to help shape young ladies who aspire to climb to the top.

Speaking at the launch last Friday, Adiza Ibrahim, who is also the founder of the Zongo Women Livelihood & Empow­erment Programme, said young ladies need to be intention­al about their quest to succeed in life.

Adiza Ibrahim said all women are diamonds and should note that dreams and aspirations are too hard to achieve, therefore, one needs to be intentional.

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She stressed that after several years of engagement and entrepreneurship, she had always believed that the truth must lead, and the only way to speak to people’s conscience is to be truthful to them.

Making reference to her journey, Ms Ibrahim noted that she made use of op­portunities that came her way and prepared herself adequately for it all the time.

Against this backdrop, she urged young ladies to be ready and capable of deliver­ing when they are called upon.

The philanthropist said that even though she came from a priv­ileged home, she was intentional about her life and journey to succeed in life on her own.

She further stressed that “you have to be intentional to have a goal, you have to be intentional to be passionate about the goal and be determined to achieve it to its full success.”

“You’ve got to be intentional not to tow the lane that is not good; if I had led a wayward life the one you see on Tiktok or snap chat, I wouldn’t have been here speaking to you,” she added.

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She concluded that achieving success does not happen in a vac­uum and that a lot of work must go into it, “It is about intentional­ity, I’m where I am because I have always been intentional.”

The book is available in leading book shops and Amazon

 By Edem Mensah-Tsotorme

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