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Serene Insurance unveils corporate cloth for staff
Serene Insurance staff in the new cloth
Serene Insurance, a member of the First Sky Group and a leading general insurance company, has unveiled a corporate cloth for staff.
The move was to reinforce the company’s strategic brand influence and identity.
The Chief Executive Officer (CEO) of the company, Mrs. Mercy Naa Koshie Boampong, said the new cloth was a significant milestone in the company’s journey.
She explained that the new corporate cloth was a symbol of unity and identity to project a sense of professionalism, adding that “it is an important activity to enhance recognition of Serene Insurance’s brand identity”.
“It underpins our desire to remain professional and comfortable at the same time, and as a marketing instrument, enforces our consistency and sense of unity, belonging and team identity.”
“The ultimate impact on our cherished clients, both existing and prospective, is a deepened sense of trust and credibility as we are distinguished from competition”, Mrs. Boampong stated.
A member of the Board of Directors, Mr. Yaw Oduro, commended staff for their commitment towards realisingcompany’s vision of being a dominant player in the general insurance ecosystem.
The Chief Executive Officer of First Sky Commodities, also a member of the First Sky Group, John AhiaAwateylauded the Board and Management for theirhard work, manifesting in strong growth in key financial metrics across its various business segments.
He urged staff to exhibit enthusiasm when interacting with customers to strengthen connection between the brand and customers in marketing their products.
By Anita NyarkoYirenkyi
News
UNODC partners GFA Foundation on Prison advocacy and mentorship programme
The GFA Foundation and the United Nations Office on Drugs and Crime (UNODC) have agreed to work together to advocate for anti-discrimination and the elimination of stigmatization for prisoners and prisons.
This partnership was agreed, in principle, during a meeting at the Home of Football (GFA Head Office) between the Director of the GFA Foundation and the UNODC Team led by Mr. Christoph Capelle, an Associate Expert in Crime Prevention and Criminal Justice and the Coordinator of the prison and penal reform project in Ghana.
Welcoming the Team to the Home of Football, the Director of the GFA Foundation, Mr. Malcolm Frazier Appeadu briefed the team about the GFA Foundation – Ghana Prisons Project which has covered 6 prisons across the country already.
He indicated that the Foundation is liaising with the Ghana Prisons Service to commence the second and third pillars of the project, which are the coaches and referees training programs as well as the advocacy and mentorship initiatives.
He said that the GFA Foundation will welcome partners for the execution of the second phase of the project which will include Ankaful Maximum Security Prison, Kumasi Central Prison, Sekondi Central Prison and three other prison facilities.
In his response, Mr. Christoph Capelle commended the GFA for the GFA Foundation – Ghana Prisons Project which seeks to use the power of football to promote the wellbeing, reformation, rehabilitation and reintegration of inmates of Ghana’s prisons into society.
Mr. Capelle said that UNODC is looking forward to a collaboration with the GFA Foundation on possible programs for both the medium and long term to support football and sports jobs and skills development in Ghana’s prisons.
He extended an invitation to the GFA Foundation to be part of an assessment of overall prison rehabilitation programmes including the use of sports by their international consultant at the Ankaful Maximum Security Prison.
There will be a football match and donation of footballs, sports items and equipment to the prison facility.
Present at the meeting were Mr. Kwame Koramoah, an officer at the GFA Foundation and Integrity Office, Helena Adobea Ofori, Associate Programme Officer, UNODC and Caleb Elorm Agodzo, Administrative Officer, UNODC.
It will be recalled that in 2020, The UNODC and FIFA signed a Memorandum of Understanding (MOU) to tackle corruption and crime in and through sports and pledged to consider ways in which football can be used as a vehicle to strengthen youth resilience to crime and substance use through the provision of life skills training.
The MOU was renewed last year by FIFA President Gianni Infantino and UNODC Executive Director Ghada Waly in New York on the sidelines of the United Nations General Assembly.
News
Gomoa West: NPP, NDC supporters clash over commissioning of DRIP equipment
Supporters of the National Democratic Congress (NDC) and the New Patriotic Party (NPP) on Monday morning clashed over the commissioning of machinery for the District Road Infrastructure Project in the Gomoa West District of the Central Region.
According to Citi News sources, the conflict began when NDC supporters questioned the decision to display images of Bismark Basie Nkum, the NPP’s Gomoa West parliamentary candidate on the DRIP machinery.
This disagreement quickly escalated, almost leading to a physical altercation between the two groups.
Baisie Nkum, who doubles as the District Chief Executive (DCE) for Gomoa West, further claimed that the Member of Parliament for the area, Richard Gyan Mensah, brandished a pistol and issued threats against the NPP’s local leadership.
A viral video circulating on social media captured the DCE accusing MP Richard Gyan Mensah of pulling out a gun and threatening NPP supporters during the heated incident.
Source: Citinewsroom.com
