News
Twitter and SuperSport bring football highlights and news closer to African fans
Anticipation for the 2022 FIFA World CupTM just hit full throttle for African sports enthusiasts following the announcement of a new partnership between Twitter and SuperSport, the leading broadcast aggregator of sporting content across Sub-Saharan Africa.
This builds on a successful collaboration with the Confederation of African Football (CAF) from the African Cup of Nations (AFCON 2021) and represents a further expansion of sports coverage on the social media platform.
The new sports deal is set to bring the roar of the stadium even closer to football fans on the Timeline. @supersporttv on Twitter will provide dynamic new opportunities for fans to enjoy coverage of the World Cup and some of the world’s biggest sporting events like, the English Premier League (EPL), UEFA Champions League (UCL) and the DStv Premiership.
As part of the agreement, there will be near real-time match highlights, live analysis and commentary via Twitter Spaces as well as hand-curated Twitter moments and more original content from fan favourite league broadcasts every week.
And with football being a major conversation driver across the continent on Twitter, fans and pundits can expect an even higher level of engagement with interactive Q&As, Polls, compilations etc. Additionally, video clips via @supersporttv will be available for advertisers to sponsor from DStv and through Twitter’s Amplify program.
In a statement from Twitter, Sr. Partner Manager, GCP Tunde Onakoya said, “For so many Africans, Twitter is the place to follow the latest sports news, join global conversations, and watch intense global sports rivalries unfold. We’re thrilled to capture the energy of these moments by collaborating with our partners at SuperSport to drive conversations in a fresh, new way.”
Marc Jury, Chief Executive of SuperSport, added, “SuperSport embraced digital several years back and this is another important, exciting step in that journey. Partnering with a global business-like Twitter will allow a greater spread of our content, and also help SuperSport engage more with our viewers. The possibilities are endless, and we look forward to a vibrant partnership”.
SuperSport content is transmitted across various channels on DStv and other digital platforms in Sub-Saharan Africa. Join the conversation along with your favourite countries!
News
Cake Tekniks holds 59th graduation ceremony
About 30 students on Sunday graduated from the 59th graduation ceremony of Cake Tekniks International, a privately-owned modern cake designing and sugar craft school in Accra.
During the ceremony, all graduates were presented with certificates while 13 of them also received professional diploma.
The founder of Cake Tekniks International, Mrs Jane Addo, said her outfit was dedicated to providing world standard skills, knowledge and hands-on training necessary for one to succeed worldwide in the culinary industry.
She encouraged the students to embrace the opportunities, challenges and experiences, mindful of the fact that they are well-equipped.
“Hold your heads up while you build a goodwill between your clients and yourselves,” she added.
Mrs Addo said the school was passionate about fostering the culture of creativity, motivation and excellence with the belief that every student had the potential to make a lasting impact in the culinary world.
The founder and leader of QA Consult, Mr Johnson Opoku-Boateng, said graduation was a witness to the unveiling of talents, passion and hard work and testament to months of dedication and hands-on-learning.
He urged the graduands to ensure that their cakes were safe and good for human health and that their success would be dependent on how well they serve, create and grow.
The event also saw the exhibition of cakes and pastries by the students.
receiving her certificate
By Esinam Jemima Kuatsinu
News
Debutant Bella Agyemang lauded for Box Office ‘Magic’
New producer, Bella Agyemang, has been hailed by Silverbird Cinemas and other industry players for her Box Office ‘Magic’ over the weekend.
Bella’s ‘Check In’ movie has received praise for being the first to sell at the cinemas this year.
Speaking to The Spectator, Sales and Marketing Lead at Silverbird Cinemas Ghana, Nana Kwame Obiri-Tete said, for a debutant, Bella Agyemang did fantastically well in her maiden premiere.
He said he was proud of Bella Agyemang’s effort in getting people to show up, adding that she engaged in a lot of marketing activities.
He said her marketing activations on the streets, coupled with other Public Relations endeavours, pointed in the right direction.
“With what she has done, it shows that Bella has a big future. You might have a good product, but if you fail to market it, you cannot get people to patronize. Bella put in a lot of work, which is why she was able to draw a lot of people to the premiere,” Obiri-Tetteh said.
Bella Agyemang, on her part, expressed appreciation to fellow actors, her team, media personalities and all stakeholders who supported her effort ahead of the premiere.
The much-awaited star-studded Ghanaian comedy movie ‘Check-In’ premiered at Silverbird Cinemas on April 12, 2025.
The movie tells a story of chaos and a blackout at a secluded hotel, and amidst these, a resourceful attendant must unravel hidden connections between guests and restore peace before secrets tear them apart.
The movie, produced by Bella Agyemang, featured Kofi Okyere-Darko (KOD), Clemento Suarez, Jeneral Ntatia, Priscilla Opoku-Agyeman, Felicia Osei, Gideon Kojo Boakye, Clinton Odoi, Fiifi Jefferson Pratt, and Gabriel Hogan among others.
By Edem Mensah-Tsotorme
