News
Use social media to promote products…women in business advised
In order to reach a wider market and enhance income generation, women in business have been encouraged to explore the positive aspect of social media to market their products and services.
Although the social media had been exploited by some women to market negativity and defame the female gender through the promotion of nudes and promiscuity, Nana AdwoaKwegyirAggrey, Event Director at the Women’s Expo Ghana believe, businesses could harness the same medium to sell their businesses to the outside world.
The Director made this known at the first regional road show of the Women’s Expo at Wa in the Upper West Region where female business owners were given the opportunity to parade their products and services at a venue for marketing to residents.
Women’s Expo Ghana is the go-to consumer engagement and sales platform for women entrepreneurs and businesses that market product and services targeted at women and provides a cost-effective platform for both emerging and established women entrepreneurs to promote their businesses and create visibility for themselves.
Since its inception in October 2015, the Women’s Expo Ghana has hosted over 500 exhibitors and over 10,000 visitors and with the quest to expand its frontiers, was embarking on regional road shows across the country with the first in the Upper West Region.
Speaking on the theme “DgitALL: Innovation and Technology for Gender Equality,” MsKwegyir-Aggrey said technology was a driving force in today’s business world and it was used innovatively to expand businesses hence the need for women to embrace the platform to enhance their businesses.
“Everything we do now involves a bit of technology and as women entrepreneurs or businesswomen, it is important we are conversant with the basics of technology to conduct our day to day activities such as bank and payment transactions, researching and learning to improve upon our businesses”, she said.
She encouraged women entrepreneurs in the region to weather the storm and grow their businesses in order to engage many more younger women for enhanced livelihoods.
Adding his voice, the Chief Director at the Regional Coordinating Council, Mr Peter Maala said bringing women and other marginalised groups into technology would help creative solutions that metthe needs of women.
The four-day programme was used to interact with stakeholders in digital marketing for more awareness creation as well as health screening and education on reproductive health and responsible sexual behaviours.
From Lydia Darlington Fordjour, Wa
News
ICU holds Greater Accra regional youth, women confab
The Industrial and Commercial Workers Union (ICU) on Friday held the Greater Accra Regional Youth and Women’s Conference to build a strategic network.
The conference which brought together representatives of the Union was a great opportunity for ICU Ghana to make its voice heard on policies that were crucial to the development of the country.
The platform was also used to elect new officers for the Greater Accra Branch of The ICU Ghana to mark its 12th National Quadrennial Conference in August.
The General Secretary of the ICU Ghana, Mr Morgan Ayawine, called on government to assist the two state-owned media organisation, New Times Corporation (NTC), publishers of The Spectator and The Ghanaian Times newspapers and Graphic Communication Group Limited (GCGL).
“The two state-owned media played major roles in disseminating government policies, educating, entertaining and informing the public of the happenings in the world,” he added.
He said ICU Ghana would also raise issues about the recapitalisation of the two organisations with the sector minister.
Mr Ayawine disclosed that the ADB and NIB banks were also going through the same ordeal but government intervened and urged government to do same for the two state-owned organisations.
He stressed on equal partnership between unions and employers, saying the capital and labour were crucial to create, produce and generate funds.
The General Secretary advised the various branches of the association to suggest solutions on socio-economic issues such as employment for discussions.
The newly-elected members who were sworn in by the General Secretary, Mr Morgan Ayawine includes Belinda Cochrane-chairman, Eric Ekow Turkson-Vice chairman and Moses Kwaku Otoo-Secretary.
Others were Charles Akomea-Financial Secretary, Charles Biden- Executive Member, Diana Asiedu-Women’s Representative and Samuella A. Brago-Youth Representative.
The chairman of the Greater Accra Branch of the ICU Ghana, Belinda Cochrane thanked the leadership for contributing to the success of the union.
She added that the conference was to prepare for the 12th National Quadrennial Conference and also to take stock of the activities of the branch for the past years and discuss issues on the ground.
News
Minister for Health holds emergency stakeholder meeting with principals and directors of Health Training Institutions
In a proactive move to strengthen collaboration within the health sector, the Minister for Health, Kwabena Mintah Akandoh, has convened an emergency meeting with the Conference of Heads of Health Training Institutions (COHHETI) across the country.
The meeting aimed to deepen engagement between the Ministry and key stakeholders responsible for training health professionals.
The session provided a platform for open dialogue on the challenges facing health training institutions, the quality of healthcare education, and the strategic direction of human resource development in the sector.
Addressing the stakeholders, Mr. Akandoh emphasized the importance of fostering strong and cordial relationships between the Ministry and training institutions to ensure a well-coordinated and responsive healthcare system.
He indicated that the purpose of the meeting was also to collaborate, discuss concerns, and find practical solutions that would benefit not only the institutions but also the Ghanaian people who rely on the healthcare system.
The President of COHHETI, Madam Margaret Mary Alacoque welcomed the initiative, describing it as timely and necessary. She raised concerns about transportation challenges, accreditation delays, staffing shortages, and the general conditions and status of service for Health Training Institutions (HTIs). She also shared innovative strategies that some institutions have adopted to improve training outcomes.
In his response, Mr.Akandoh assured participants of the Ministry’s commitment to addressing their concerns and announced plans to enhance coordination and follow-ups.
He added that the Ministry would soon introduce policy reforms aimed at improving standards in health education and ensuring alignment with national health priorities.
These reforms include reducing the cost of admission, implementing automatic code generation for applicants, and clarifying leadership roles within HTIs.
