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Kuukua Eshun: Telling impactful stories through art, creativity

After discovering her poetic and writing potentials at an early age, she was perhaps not certain where the road may lead her.
However, with consistency and dedication over the years, she is currently making a mark in the creative space and looks forward to achieving more on both local and international fronts.
The spotlight, in this edition, is on fast-rising Ms Kuukua Eshun Ghanaian-American filmmaker and storyteller whose productions have been screened at film festivals across the world.
Her film, “Artist, Act of Love”, released in 2019, recently won an award at the Worldwide Women’s Film Festival for ‘Best Visual Effect’ and was selected by the European Union for the 2020 European Film Festival.

Background
Kuukua was born in Accra but lived the greater part of her life in the United States of America, where she studied Arts and Science at Columbus State University.
She returned to Ghana recently and is working on other promising projects that would augment the works of the relatively few women filmmakers in the local creative industry.
In an interview with The Spectator, the 27-year-oldexplained that storytelling had been one of her preoccupations ever since she was in high school but decided to pursue it professionally about three years ago.
“Ever since I was young, I have always known how to express how I feel through words. Before I started film, I was doing a lot of writing.Whenever I was upset, sad or happy, I would always write it in my diary.
“It got to a point where I thought I could turn my words into film.”Film making gives me the ability to see my strength and it gives me a lot of freedom,” she noted.
Filmmaking
Taking inspiration from “emotions and femininity,” she is focused on raising awareness about social issues through her writings and film.
To this end, she said, a documentary on sexual violence would be screened in Ghana and Europe in December this year and was expected to empower women who had survived sexual assault and encourage others to overcome their “worst experiences.”
The director cum producer described filmmaking as a “calling” and considers it a way of expressing herself and sharing her story with the world.
Projects
Prior to releasing her award-winning ‘Artist, Acts of Love” film, she had already released a short poetry film titled:“Stranger to Your Seed,” which attracted positive reviews on her YouTube channel about two years ago.
Another “Experimental Short Film” labelled: “Wake,” was also released about two weeks ago and was gaining some traction on the same channel.
“Artist, Acts of Love” which talks about “feeling and knowing love” is described as “a romantic escapism for people who love deeply.”
Currently working with popular actress and producer Ama .K. Abebrese, Kuukua considers herself “a powerhouse who would continue to tell stories that matter through her art and work.”
The creative filmmaker had, in recent years, worked with top brands such as Roc-nation, Vic Mensa, Wizkid, Huawei, Facebook, Variety Magazine, Michaela Coel, Lifetime TV, The Economist,among others.
Advocacy
As an advocate, she has spoken on university platforms in the United States, Ghana International School, and many other conferences, but has recently collaborated with United Nations Population Fund (UNFPA) Ghana, to hold a healing session for young women who are survivors of sexual assault.
Her articles have been published in some international magazines and website as well as published in the ECA Literary Magazine, Apple News, Ghana web and many more.
Kuukua is the co-founder of Boxed kids, an organisation which provides education to deprived children at James. She said the organisation, in spite of challenges, continued to impact the lives of about 50 children in the community and continues to attract the attention of other well-meaning organisations and individuals.
Her vision to create“a safe space for women in sports” againled her to join other partners to establish an all-female skate crew in Accra known as the “Skate Gal Club.”
Skate Gal Club, among other things, seeks to build the confidence of women, educate women about sport and change the perception about women in sports.It organises community events and has so far taught about 200 girls the basics of skateboarding.
The club, according to the team, is currently crowdfunding the creation of Accra’s first dedicated skate park to “avoid frequent clashes with the police and some members of the public who see skating a nuisance.”
By Ernest Nutsugah
Profile
ROFAC creating safer communities within Ada, Madina-Adenta enclave

The infectious smiles and beaming grin on the faces of children is one of life’s greatest joys. It also has a way of brightening even the darkest days.
Most children have their smiles dimmed because their parents have no means of providing them with their basic needs and rights.
While some have lost their childhood to struggles of life, others have lost it to the cruelty of abuse, neglect and harsh realities of poverty.
Helping bridge the gap by putting smiles on faces of less privileged children, Reach out for a Child (ROFAC) is gradually becoming a household name in the Greater Accra Region, especially within the Ada and the Madina- Adenta enclave.
With the aim to improve education, healthcare, and facilities for the underprivileged group in Ghana, ROFAC believes that by improving school infrastructures, learning will be attractive to children, thus increasing attendance and providing a pleasant and safe learning environment.

ROFAC is a registered charity in Denmark which is run by volunteers, and invests every penny it receives into schools, children and the communities it supports.
In collaboration with its partners, ROFAC also offers a safe 24 hours, seven days a week consultation for street children and abused women.
Ms Yvonne Pedersen founded ROFAC in 2009 after she visited Ghana in 1997 and returned to Germany.
She then visited Ghana two years after moving to Denmark to visit family and friends and to research the cause of poverty and why the streets of Accra are full of children at hours they should be in school or at home with their parents, and heard stories that led to the birth of ROFAC.
School practicing how to resuscitate
Nuhanenya through CPR demonstrating
Through her initiative, ROFAC has over the years, donated school furniture and writing boards for teachers and pupils at the Nuhalenya D/A Primary School in the Ada district, explaining that the organisation has been part of the growing process of the school since the year 2018 for which the head teacher, Mr Narh, together with teachers and some opinion leaders had always expressed their gratitude to the team.
Speaking to The Spectator in Accra last Thursday, Ms Pederson said the organisation has also begun teaching Cardiopulmonary Resuscitation (CPR) in some basic schools, including Nuhanenya and Pauline Queenlands schools in the Ada district to equip young learners with essential skills that can help save lives during cardiac emergencies.

CPR is a lifesaving emergency procedure performed when the heart stops beating.
Introducing the CPR programme in the basic schools, she indicated would not only empower the children with practical knowledge but also promote a culture of safety and responsibility.
In this cause, ROFAC has been advocating the subject matter to teach students the basic steps of CPR, including chest compressions and rescue breaths.
She mentioned that to educate children on recognising emergencies and the importance of seeking adult help will increase awareness of heart health.
As part of the safety measures, ROFAC has also introduce the idea of using child friendly mannequins for the learners to practice chest compressions and breathing techniques under the guidance of medical trainers.
The programme, she said, emphasises on safety, including how to avoid panic and handle emergency situations calmly. The schedule for subsequent teaching children CPR will potentially assist in saving lives within their families and communities.
“Implementing a CPR programme in basic schools is a valuable investment in public health and safety. It empowers students with essential life-saving skills and fosters a sense of responsibility and confidence. By integrating CPR education into the curriculum, schools contribute to building safer communities,” she explained.
Ms Pedersen further indicated that the programme not only prepares children to respond to emergencies but also cultivates a generation of informed and proactive individuals.
ROFAC also embarked on another project by donating a laboratory incubator to the Duala Medical Clinic based at Burma Camp in Accra.
This follows a request made by the medical doctor in charge, Dr Awura Adjoa Nunoo, for the equipment for services at the facility.
By Lawrence Vomafa-Akpalu
Profile
From passion to plate: Chichi Yakubu’s culinary journey

Driven by her personal weight loss journey and passion for healthy eating, Chichi Yakubu has carved a niche for herself in the culinary industry.
Her dedication and commitment has turned her business, NyoNyo Essentials, to one of Ghana’s most sought-after catering companies in the country.
Born to a Nigerian father and a Ghanaian mother, Chichi grew up in a family of passionate women at Mamprobi Polytechnic.
Her mother, an avid cook, started a small catering business, which Chichi helped manage during vacations.
“From upper primary through to Junior High School, I will close from school to go and help my mother at her small food stand at Sakaman to do the dishes after her customers had eaten.
Her mother was known for her special dough Banku with Okro soup. Her small food joint expanded to become a chop bar where she worked at when on vacations.
She acknowledged that, “this early exposure to entrepreneurship sparked my interest in the culinary industry.”
After her university education, Chichi embarked on a weight loss journey, which led her to explore the culinary side of things.
According to Chichi, her weight loss journey began after she realised in her late teens her family struggle with weight.
“I wasn’t going to just allow it but someway, somehow, I started gaining so much weight in my early twenties and I decided to take action by changing my lifestyle by eating healthy and exercising. That’s what got me interested in meal prepping which eventually became my side hustle,” she narrated.
Chichi later discovered the business potential of healthy food and decided to pursue it. Also her friends were curious about her weight loss strategies, which inspired her to offer meal-prep services at a fee.
With a bold vision and determination, Chichi started small, offering sandwiches, salads, and smoothies.
Leveraging social media marketing, she reached a wider audience and grew her business rapidly.
Today, Chichi is the Chief Executive Officer of Nyonyo Essential, a business that has expanded to cater for weddings, parties, and corporate events with her team providing excellent service, and word-of-mouth referrals have helped her expand her client base.
Again, Chichi has also opened kitchen centres in selected areas, providing healthy food options to Ghanaians.
She mentioned that, her mother has been her number one supporter saying “she had the blue print handed down to me. I started my business in her kitchen, and she also spared me some of her workers when the new people I had hired didn’t show up.
“My then boyfriend and now husband believed in me even when I was not sure to do it full time as I was in corporate Ghana and not doing bad.”
Chichi said one of her biggest challenges was staff retention, adding that she was of the opinion that the work itself was not much of a challenge but the people.
The other thing was stereotyping, saying that, “some years back people look down on food business operators, we were not regarded as professionals with others assuming we are school dropouts or just people who don’t know what we are about.”
But I was determined to change that narrative by handling work with the outmost professionalism, which I have since the beginning of my weight loss journey in 2014.
Chichi is motivated by her faith in Christ, her passion for entrepreneurship, and her commitment to empowering women.
As a wife, mother, and business owner, she strives to create a balance that reflects her vision of an all-rounded woman.
In business, she emphasised, her drive comes from a deep love for the hospitality industry and a desire to help others succeed through the business of catering by NyoNyo, saying that, “My belief that Jesus is Lord guides my decisions, ensuring that integrity, excellence, and purpose shape both my life and business.”
She urged young people, especially young women, who are just starting out in their careers or entrepreneurial journeys to believe in themselves, trust God’s timing, and be willing to put in the work.

Moreover, she said “success does not happen overnight, so stay consistent, be patient, and keep learning. Surround yourself with the right people, mentors, peers, and a support system that challenges and encourages you.”
“Opportunities don’t pause for perfection. While we overthink, others take action. Start where you are, with what you have. The world moves fast—so should we,” – Chichi Yakubu advised
She again added that women should embrace their multifaceted roles without guilt saying “you can be an entrepreneur, a wife, a mother, and a sister’s keeper all at once. Most importantly, stay true to your values and never compromise on integrity. Let your journey reflect both purpose and excellence.”
Chicihi loves to spend quality time away from the noise of life in new places or go on an adventure with her family and friends.
She is a product of Christian home school, Okuapeman secondary, Central University College and Harvard University.
By Jemima Esinam Kuatsinu