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Lynx Entertainment launches ‘Live the Music’ to fix generational gaps

• Richie in an interview with Cookie T

Richie in an interview with Cookie T

Ghana’s prominent record label, Lynx Entertainment, last Fri­day launched a new initiative dubbed ‘Live The Music’ to nurture new talents, cele­brate legends, and connect every Ghanaian through shared artistic experiences for a better future.

The initiative made up of 12 components is aimed at addressing some generational gaps in the Ghanaian music industry.

‘Live The Music’ is made up of components like Lynx Cubs (High School Club), Live The Music Museum, High School Album (Roll Call), Underground EP (Seven 10), Legacy Album, Live The Music Documentary, Helping Hand, Live The Music Tour, Creative Arts Workshop, Women in Music, Go Hard or Go Home and Behind the Hits.

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Speaking at the launch on Friday, August 9, the Chief Executive Officer (CEO) of Lynx Entertainment, Richie Mensah, said the initiative was aimed at addressing fragmentations and lack of collaborations.

According to him, this has left a gap which could be ad­dressed through a movement and a force of partnership to improve the fortunes of the music industry to the benefit of stakeholders.

Against this backdrop, Richie Mensah revealed that he set up a team to look at the problems of the indus­try and proffer solutions to them.

In that effort, some of the problems they encoun­tered, he said had immedi­ate solutions, whereas others had long term solutions.

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In addressing the chal­lenges encountered, Richie Mensah said the initiative has been designed to solve one or more problems.

He said entertainment was the most powerful indus­try in the world, adding that “what we are getting wrong as Africans is that we have not told our story well, let’s stay true to ourselves and we will take over the world through entertain­ment.”

A representative from Sony Music West Africa, Godwin Tom, urged artistes and industry players to take an interest in owning the catalogs of homegrown music to ensure the sustainability of the culture in the future.

Many industry players who were at the event to support the launch of the ‘Live The Music’ expressed satisfaction and urged the creative arts eco-system to solidly support it.

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Entertainment

 Oncemore Six to headline Symphonic Gospel Meets Orchestra 2024

• Oncemore Six

 Symphonic Music Ghana is set for the 4th edition of the Symphonic Gospel Meets Orchestra concert, scheduled for December 22 at The Palms Convention Centre in Accra.

This year’s event will feature renowned South African gospel artiste Oncemore Six as the main performer.

The singer is known for his powerful worship songs like “Here on our knees” and “Ohlonishwayo”.

‘Oncemore Six’ has inspired audiences across Africa with his heartfelt music.

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Joining him on stage will be a lineup of talented gos­pel musicians, including Grace Charles, Shadrach Kwesi Mensah, Efe Grace, Charnté Eseyin, Lordina The Soprano, Kofi Owusu Peprah, Luigi Maclean, Enuonyam, and more. This diverse group of artistes promises to deliver a memo­rable evening of worship and praise.

The concert aims to blend contemporary gospel music with classical orchestral elements, creating a unique and uplifting experience for all attendees. As a live recording event, it offers the audience an opportunity to be part of a significant moment in Ghana’s gospel music scene.

The tickets are still available for purchase.

You can’t miss this opportunity to experience a night of pow­erful worship and musical excellence. Mark your calendars for tomorrow and join at The Palms Conven­tion Center for an unforgettable evening.

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 By Linda Abrefi Wadie

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Entertainment

 2024 Eastern Music Awards: Daasebreba Kwame crowned Artiste of the Year

• Daasebre Kwame in suit recieving the award

Rising music sensation Daasebreba Kwame has been crowned Artiste of the Year at the 2024 Eastern Music Awards held at the Koforidua Cultural Centre.

The Eastern Music Awards, currently in its fifth year, promotes and recognises remarkable artistes thriving in the region and throughout Ghana in a variety of cate­gories.

The night featured thrilling performanc­es by nominees and past winners, high­lighting the Eastern Region’s rich musical tradition.

Daasebreba Kwame, who is signed to the Yaco International record label, has had a successful year, winning the prestigious Artiste of the Year award, as well as High­life Song of the Year at this year’s Eastern Music Awards.

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Daasebreba Kwame’s Artiste of the Year prize package included a performance at the 2025 African Music Week in Canada.

In his acceptance speech, Daasebreba Kwame expressed gratitude to his fans for their unwavering support and dedicated this award to all aspiring musi­cians in Ghana.

He emphasised the impor­tance of staying true to one’s musical roots while embracing innovation in music, and this was received by massive applause from attendees at the auditori­um.

This accolade is a significant milestone in the career of Daasebreba Kwame, who is known for his unique blend of traditional Ghanaian sounds with contemporary music styles, which has captivated audiences both locally and internationally.

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Winning this award not only highlights Daasebreba Kwame’s individual talent but also underscores the growing recognition of Eastern Region artistes within Ghana’s broader music industry.

Daasebreba Kwame’s victory at the Eastern Music Awards marks a significant achievement not just for him but for all ar­tistes striving for excellence in their craft.

As he continues to inspire others through his music and dedication to cultur­al heritage, it is clear that he will remain a prominent figure in Ghana’s evolving music landscape.

This year’s event saw an increase in nominations across various genres, reflect­ing a diverse range of musical expressions emerging from the region.

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